BTC Table of Contents Page

Badgerland Trading Co.

Represented manufacturers

G-O-N (Glue-On-Nozzel)

click on above links to see a little about each line and link to their web sites.

Company profile and Business Plan

	Company Description
	Products and Services
	Marketing
	Personnel
	Summary

Company Description

Badgerland Trading Company was established with the purpose of representing manufacturers of plumbing supply products in Wisconsin and Upper Michigan. We have the knowledge and experience to work with distributors, engineers, mechanical contractors, and major residential contractors to sell a manufacturer's product. Aggressive, confident and skilled at many aspects of sales and promotion, Badgerland Trading Company can represent your product with success.

One of the most valuable assets Badgerland Trading Company (BTC) has is experience. Because a manufacturer cannot be at all places at one time, it depends on people who know the area to help assess product marketability, promote the product and provide support.

	Decades of inside and outside sales experience.
	Field experience in the plumbing industry.
	Experience in working with mechanical contractors, engineering firms and major residential contractors.
	Experience in running a representative agency.
	Manufacturing experience through owning and operating a manufacturing plant of plumbing supply products.
	Ability to recognize and adapt to changing markets.
	Promotion of product through a variety of methods.

Badgerland Trading Company can recognize end-user requirements and has the training and knowledge to successfully meet those needs in a timely and efficient manner.

Badgerland Trading Company has numerous advantages over existing agencies. Many firms are too complacent with existing lines, BTC plans to take advantage of their sluggishness and aggressively promote its products. BTC has the capability to stock manufactured products, giving it a distinct advantage over most of its competitors. Using a combination of experience and knowledge of the plumbing industry, the ability to promote product and the ability to get products specified, Badgerland Trading Company has become an established, well respected and formidable sales force.